Har du brug for at påvirke andre?

Så er nudge og adfærdsdesign nyttige værktøjer for dig. Læs Hulemænd i habitter og få uvurderlig indsigt i, hvordan vi træffer beslutninger. Bogen giver dig bl a:

værktøj til at sælge til dine kunder
input til at investere din opsparing
ideer til selv at undgå nogle af de fejl, vi typisk begår

Vi er tit dårlige til at tage beslutninger, fordi vi lader os påvirke på vej mod beslutningen. Ofte helt uden at vi ved det.

Indsigt i mennesker og adfærd

I mere end 15 år har jeg arbejdet med adfærdsøkonomi, adfærdsdesign, nudge og investorpsykologi. Jeg ved noget om kommunikation, web, nudge, adfærdsdesign, investering, produkt- og serviceudvikling og samarbejde. Og jeg ved noget om mennesker.

Når vi kombinerer denne viden, lander det på din bundlinje.

Bog

Køb bogen Hulemænd i habitter om hvordan vi tænker og træffer beslutninger. Masser af tips og tricks.

Foredrag

Lærerige og underholdende foredrag om adfærdsøkonomi, nudging, adfærdsdesign og investorpsykologi

Undervisning

Lær mere om adfærdsdesign og nudge på et kursus eller arranger en workshop i i din virksomhed..

Rådgivning

Vil du have sparring og rådgivning om udvikling eller implementering af nudging og adfærdsdesign? Tag fat i mig.

Ny bog om investering og investorpsykologi

Køb, slap af og bliv rig – læs

Når hulemænd investerer

af Jens Balle

Kendt fra:

Bog om nudging, adfærdsdesign og investorpsykologi.

Udgivet i 2015 og bruges som pensum på flere uddannelser.

3 B modellen fra irrational labs

Systematisk tilgang

Et værktøj i arbejdet med nudge og adfærdsdesign er 3 B modellen, Behavior, Barriers og Benefits.

Behavior

Hvilken ADFÆRD ønsker du at påvirke?
Arbejd med en adfærd - vælg den vigtigste.

Barriers

Gør det nemt at udføre den ønskede handling. Arbejd med BOOST eller FRICTION.

benefits

Synliggør fordelene ved at udføre den ønskede handling.

I Hulemænd i habitter kan du blive klogere på:

Psykologien bag

Få indblik i førende forskning omkring hvordan vi tænker og træffer beslutninger

Nudge

Hvad er nudge og hvorfor virker det?

Værktøjer

Værktøjer og gode ideer du kan bruge i hverdagen

Adfærdsdesign

Påvirk til den ønskede adfærd. Design bedre og sælg mere

Investorpsykologi

Lær om psykologien, der ødelægger dit afkast

Underholdende

Selvironi og underholdende eksempler fra hverdagen.

Få et foredrag, en workshop eller deltag i undervisning

Jens Balle er en erfaren formidler omkring adfærdsdesign, nudge og investorpsykologi.

Book en uforglemmlig oplevelse for dine kunder eller dine kolleger.

Få et foredrag, en workshop eller deltag i undervisning

Jens Balle er en erfaren formidler omkring adfærdsdesign, nudge og investorpsykologi.

Book en uforglemmlig oplevelse for dine kunder eller dine kolleger.

Her har jeg blandt andet holdt foredrag:

Tilfredse læsere

Købsanbefaling, hvis du er til selvironi, facts og skarpe pointer. Spændende, sjov og letlæst gengivelse af mange af de irriterende fejl vi mennesker begår i mange af vores beslutninger. Den får dig (nok) til at stoppe op og tænke dig om (hvis du altså bare er en smule rationel).

Ove Jensen

Finansmand

Hulemænd i habitter giver et godt indblik i vores irrationelle adfærd. Samtidig var den let at læse i en travl hverdag.

Martin Thorborg

Iværksætter

Selv som oplyst og reflekteret menneske, kan det være uoverskueligt at holde samling på al den fragmenterede information man trods alt har om “irrationel adfærd”, “reklamernes påvirkning” og andre psykologiske faldgruber. “Hulemænd i Habitter”, sætter al den viden i system.

Kamran Sarwar

Hej Jens. Jeg har netop afsluttet din bog her ved poolen i Toscana. Super kombi af sol vand og lærdom. Tak for den.

Torben Ravn

Marketingchef

Højt afkast + Lav risiko + Kort tidshorisont = Bedrageri Tak til Jens Balle for en god og jordnær gennemgang af vores irrationelle adfærd

John Lundberg

Productmanager

En bog som man bør læse en gang årligt, da der er så mange gode livsregler, som vi ofte glemmer i en travl hverdag.

Ove Fjordside

Læser og deltager i foredrag

Sidste nye

Blog med nyheder og nyeste forskning indenfor adfærdsdesign og nudge.

Webinar om adfærdsledelse

30. august 2021

Vil du lære om adfærdsledelse? Så har du muligheden for at deltage i et gratis webinar med Jens Balle. Jens Balle har lavet en aftale

Læs mere »

Syv principper til et ja

9. juli 2021

Vil du gerne virke mere overbevisende? Så skulle du måske læse Robert Cialdinis bog, Influence. Den er netop kommet i en ny version, hvor han

Læs mere »

Kunder vil ikke miste kontrol

3. juni 2021

Dagens blog tager udgangspunkt i, at vores bil lige har været på værksted. Et besøg der endte med at tage meget lang tid, og hvor

Læs mere »

Ny bog om investering og investorpsykologi

3. maj 2021

Faste læsere her på kanalen, ved at Jens Balle godt kan lide at kommentere på investering og – måske især – den psykologi, der påvirker

Læs mere »

kursus på IBC

Kom med på næste kursus i adfærdsdesign og nudge

Dage

Timer

Minutter

Sekunder

Dage

Timer

Minutter

Sekunder

Gratis tips om nudge og adfærdsdesign lige i din mailbox

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Har du brug for at påvirke andre?

Indsigt i mennesker og adfærd

Bog

Foredrag

Undervisning

Rådgivning

Ny bog om investering og investorpsykologi

Kendt fra:

Bog om nudging, adfærdsdesign og investorpsykologi.

Systematisk tilgang

Behavior

Barriers

benefits

I Hulemænd i habitter kan du blive klogere på:

Psykologien bag

Nudge

Værktøjer

Adfærdsdesign

Investorpsykologi

Underholdende

Få et foredrag, en workshop eller deltag i undervisning

Få et foredrag, en workshop eller deltag i undervisning

Her har jeg blandt andet holdt foredrag:

Tilfredse læsere

Sidste nye

Webinar om adfærdsledelse

Syv principper til et ja

Kunder vil ikke miste kontrol

Ny bog om investering og investorpsykologi

Kom med på næste kursus i adfærdsdesign og nudge

Gratis tips om nudge og adfærdsdesign lige i din mailbox

Leder du efter noget specielt?

Kontakt mig

+45 30248403

Kursus

Foredrag

Shop

Har du brug for at påvirke andre?

Indsigt i mennesker og adfærd

Ny bog om investering og investorpsykologi

Kendt fra:

Bog om nudging, adfærdsdesign og investorpsykologi.

Systematisk tilgang

Behavior

Barriers

benefits

I Hulemænd i habitter kan du blive klogere på:

Psykologien bag

Nudge

Værktøjer

Adfærdsdesign

Investorpsykologi​

Underholdende

Få et foredrag, en workshop eller deltag i undervisning

Få et foredrag, en workshop eller deltag i undervisning

Her har jeg blandt andet holdt foredrag:

Tilfredse læsere

Sidste nye

Kom med på næste kursus i adfærdsdesign og nudge

Gratis tips om nudge og adfærdsdesign lige i din mailbox

Leder du efter noget specielt?

Kontakt mig

Investorpsykologi